Co-Create With Others

Co-create with others

You as entrepreneur certainly love being creative. Effective innovation is all about matching relevant problems with simple solutions.

There are two ways to approach it. Either you develop ideas and solutions first and later try to match them to target groups with these problems. Or you can do it the other way round.

Curiosity is that thing which lets us meet other people, whether it is knowledge not yet acquired, people not yet met. The urge of exploring something together, wanting to try out new ideas, wanting to go new paths, is the main driving force of innovation, as well as personal development.

Problem could be, when creative people “overlook” other people’s creativity for exchange of opinions, for collaboration and for cooperation. Each of us has another imagination of co-creation, for a solution. We want to convince, that is normal!

“Don’t be satisfied with stories, how things have gone with others. Unfold your own myth.”

– Rumi, The Essential Rumi


Here some rules for not “frustrating” the other person during your innovation meeting:

  1. Collaboration is not about fighting!
  2. Seize the right moment in discussions!
  3. Be concrete about the market/target group for which the innovation must be developed.
  4. What are the trends among potential target groups? Why?
  5. Define which criteria the new concepts must meet.
  6. Show people a path!
  7. Be willing to change your mind-set for your innovation project!
  8. Encourage a friendly atmosphere!
  9. Forget radical ideas!
  10. “No” is an obstacle for innovation! Listen first and don’t overemphasize your position!
  11. Don’t abuse the other person’s ideas as your own!
  12. Be sure to invite people who think outside the box.
  13. Remember that meetings are about mutual trust and respect.

“I am not a product of my circumstances. I am a product of my decisions.”

– Stephen Covey

“The best way to have a good idea is to have lots of ideas. “

– Linus Pauling

“Ideas are useless unless used.”

– Theordore Levitt